Adele McAlear is a marketer who loves technology and social media. She was an early adopter of Twitter, joining in April 2007, and is listed as one of Guy Kawasaki’s AllTop Twitterati. You can find Adele on her blog, Marketing Monster, on Twitter or writing about microblogging on the TouchBase Blog.

New to Twitter? Maybe you’ve been on Twitter for a while but don’t quite “get” it? This session will show you how to get the most out of Twitter to build your personal brand. Learn tips and tools to engage others, raise awareness and build a following. Hear about the different ways people use Twitter to communicate and how to monitor the chatter to discover new opportunities. Whether you have a podcast, blog or any other online presence, Twitter’s deceptively simple service is a great way to make an impact.

Adele’s session is scheduled on Saturday afternoon at 15:00.